HighKey

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highway billboard out of home advertising in orlando florida for highkeyhighway billboard out of home advertising in orlando florida for highkey
We drove 1700+ store visits for low sugar/keto-friendly snack brand. HighKey
HighKey wanted to drive brand awareness to their low-sugar, low-carb snacks and spotlight the product’s availability at Publix grocery stores.

1.7K+

Store Visits
Source
HIGHKEY

315K+

Impressions Delivered
Source
HIGHKEY
Strategy & Tactics
Strategically Placed OOH + Great Creative
We selected bulletins in the Orlando and Tampa markets for their proximity to specific Publix grocery stores. HighKey’s short and sweet messaging, with clever copy, was a perfect fit for OOH.

Proximity
With our OOH footprint in place, we layered-in Mobile, utilizing Proximity Targeing to reach consumers in the right locations. We geofenced all OOH elements In Orlando and Tampa, as well as specific Publix stores.

Client Success
This OOH + Mobile campaign ran for approximately one month and drove 1766 store visits.

DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS. WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE.